Luxury · ~4K tokens
Apothecary Quiet (Aesop)
Reads like a perfumery catalogue printed on warm cream paper: dark warm-grey ink at body weight, generous whitespace, photography-first composition, and one b…

Reference · your version
Left: the reference.
Right: what your AI builds.
Same prompt. Same model. With this pack attached, the output stays in the aesthetic instead of drifting toward the default.
reference
your versionWhat’s in this pack
Everything you need to drop in and build.
Each Magpie pack ships as a self-contained folder. Drop it in your project, paste the README into your AI tool, prompt your site as normal.
STYLE.md
The complete design system as AI-readable instructions. Tokens, type, motion, voice. Tool-agnostic.
Reference screenshots
The source pages we studied, captured at 2x. Use them as moodboard or paste into vision-capable tools.
Tool drop-ins
Pre-written instructions for Cursor, Claude Code, Lovable, v0, Bolt, Replit, Windsurf, Continue, Codex.
01# Apothecary Quiet (Aesop)02> Inspired by Aesop (https://www.aesop.com)0304## Voice05- Tone: light, minimal, serious06- Personality: Reads like a perfumery catalogue printed on warm cream paper: dark warm-grey ink at body weight, generous whitespace, photography-first composition, and one b…0708## Tokens09### Colour10- background: #FFFEF211- surface: #F7F7F712- ink: #33333313- accent: #5E6AD214- muted: #6666661516### Type17- display: Fraunces, Georgia18- body: Inter19- mono: JetBrains Mono2021### Spacing22- base unit: 4px23- section: 96 / 160 / 22424- container max: 1320px2526## Motion—— Get the pack to see the rest ——
This pack at launch
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